Melbourne-born tech giant LiveTiles will establish its new global innovation centre and regional headquarters in Geelong.

The award-winning company will base its regional operations in Victoria’s largest regional centre — turbo-charging Geelong’s tech sector and delivering a huge boost for local employment.

LiveTiles was established by Melburnians Karl Redenbach and Peter Nguyen-Brown, and allows users to create their own intelligent workplace software using simple drag and drop functionality. It has offices in New York City, Washington State, San Francisco, Los Angeles, Minneapolis, North Carolina, London, Zurich, Sydney, Melbourne and Hobart and major markets include the US, UK, Canada, Europe, the Middle East and Australia.

The regional headquarters and innovation centre will be a major part of the company’s global operations, providing service and technical support to thousands of customers around the world including PepsiCo and the US Department of Defence.

The investment by LiveTiles will transform Geelong’s digital technology sector, which already features major companies like education technology provider Tribal Group and incubators like Runway Geelong.

Victoria’s highly-skilled workforce and vibrant tech sector have helped the state build a global reputation as an Asia Pacific tech hub and attracted investments by global leaders such as Alibaba, Dialog, Square and CyberGym – all of whom have recently established regional headquarters here in Victoria.